September 24, 2020
August 19, 2020
Most business owners have heard about Google AdWords, but many do not utilize it to generate new business. The reason being is that they are unsure of the benefits that Google AdWords has to offer, or they have tried it before without guidance or success. When done properly, it can be one of the most profitable marketing avenues for any business as you can target your exact customer using specific keywords with multi-layer targeting. Campaign performance and data are instant, and when your tracking is properly set up, you get instant feedback on what is working within your AdWords campaigns to make further conversion rate optimization steps.